Julie McCoy Real Estate

Transition online presence from ReMax to new brokerage.

Brokerage Transition Support

Leverage high resolution photos, graphics and imagery to create a cohesive branding guide.
Update existing logo in multiple colors to leverage on print and digital mediums.
Showcase existing copy such as Julie’s bio when applicable.
Update Email signature
Point existing domains: juliemccoy.com, eastbayexcellence.com, and realtormccoy.com to new profile page.
Platforms found to update:
- Domains
- Google Business
- Facebook
- Instagram
- LinkedIn
- Zillow
- realtor.com
- Redfin
- Concord Chamber
- PWRG

Hourly rate is $150 per hour. Estimated 10 hours to transition from old to new brokerage.

Branding: Develop a branding strategy leveraging existing logo icon to inform updated digital and print media.

Imagery - discover and provide imagery that is representative of your existing brand to help inspire color palette and font selections.
Color palette - develop color palette representative of your business with 5-6 colors delivered as color codes for both print and digital (RGB and CMYK).
Fonts - font pairings. 2-4 font selections delivered to enhance and modernize branding. Font licensing may have additional cost to the font artist.
Branding starts at $1,000 for delivered color palette, typography, and imagery. Pricing is based on $150 per hour rate and total pricing will depend on number of revisions.

Logo:

Logo - Option to update your existing logo with new color variations and fonts - delivered as vector files optimized for print and digital mediums
- Logos are delivered as editiable vector files.
- Updated logo starts at $500 for each variation (i.e. stacked and wide variations available)